Our first venture began in India in 2017 under the brand CASHe. CASHe is as an AI based credit-led, mobile-first digital only financial platform that unlocks credit access to customers through personal loans, BNPL, credit lines and prepaid cards.
CASHe is now a leading financial super-app, with over 20m downloads, and a gross user base of more than 15m digital natives. Our industry-leading portable and scalable credit-enabling platform has helped secure embedded transformational partnerships with the likes of Google Pay, Amazon, Mastercard, WhatsApp, Airtel and Walmart - amongst others.
We are India’s most preferred, app-based, digital-only lending platform for salaried millennials.
We are proud to have signed a transformational partnership with Dhaka Bank in Bangladesh at the start of 2022. Through this, we launched our industry-leading credit enablement platform in Bangladesh with Dhaka Bank to deliver affordable, accessible and differentiated financial solutions to credit-thin, new to credit and credit invisible consumers.
Through this joint venture, TSLC Alliance has launched its unrivalled and progressive mobile-first credit-led risk scoring platform, powered by artificial intelligence and machine learning to underserved consumers in Bangladesh with Dhaka Bank and other financial services partners.
The launch of the e-Rin app marks a significant shift in the consumer credit landscape of Bangladesh and will enable enable Dhaka Bank and TSLC Alliance to offer affordable, hyper-personalised, instantaneous credit to young, salaried millennials and gen Z.
e-Rin which translates to Easy, Electronic and Emergency Loans will deliver differentiated financial solutions to its consumers by leveraging TSLC’s industry-leading full-stack, credit-led risk scoring platform, powered by artificial intelligence and machine learning. This cutting-edge technology enables quick and flexible credit facilities in an app ecosystem that’s transparent and secure.
The app will cater to the daily needs of the underserved, mainstream middle-income consumers who are overlooked by traditional banking and credit-scoring systems.
e-Rin onboarding video
